Matomo(see www.matomo.org) is a free open source software for analysing web statistics and visitor behaviour. Due to the data protection-friendly possibilities Matomo is the better solution from our point of view than e.g. googleAnalytics.
With Matomo you can for individually selectable periods of time:
Cookie consent boxes that actively open to obtain consent are visitor-unfriendly and regularly lead to a poor user experience. The most common reason why the cookie consent box has to open without being asked is the use of a tracking tool (including cookies). The use of googleAnalytics and other third-party tools requires this procedure for data protection reasons (so-called "opt-in").
The cookie consent box must open without being asked.
The same applies in principle to Matomo. However, the developers have provided an option that is extremely privacy-friendly (see below). The "Opt-In"- could be replaced by the "Opt-Out"-procedure. In this case, the use of cookies is waived and the (anonymised) tracking is activated by default with the help of so-called device fingerprinting
This way the actively opening cookie box can be avoided from a technical point of view(if there are not other automatically used cookies). Visitors then have the possibility to actively suppress this tracking via the privacy page("Opt-Out").
The State Commissioner for Data Protection and Information Security of Baden-Württemberg has published an FAQ document on this subject that considers this procedure possible in principle and even refers directly to Matomo:
Source and full document: https://www.baden-wuerttemberg.datenschutz.de/faq-zu-cookies-und-tracking-2/
The use of Matomo in the "Opt-Out" requires the following in any case:
For the data protection-friendly setup of Matomo on a local server, we offer the following services:
Our service | Costs* |
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Installation & setup of Matomo
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Effort: approx. 8 Hrs. Non-profit organisations: Company: |
* all prices are exclusive of VAT.
Installation & setup of Matomo |
---|
Costs* Effort: approx. 8 Hrs. Non-profit organisations: Company: |
* all prices are exclusive of VAT.